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Hair & Beauty
Lumière Salon
Premium salon website with 24/7 booking and Instagram-led visuals.
- Client
- Lumière Hair Studio
- Location
- Manchester, UK
- Year
- 2025
Overview
An independent Manchester salon wanted to stop losing evening enquiries to DMs and Instagram comments and convert them into confirmed appointments instead.
The Challenge
The owner was spending hours each week replying to booking requests by message. Without a clear service menu and pricing online, clients hesitated and competitors with slicker sites won the trial.
Our Solution
We built a soft, editorial site with a polished service menu, transparent pricing and an integrated 24/7 booking system synced to the team's calendar. An Instagram feed keeps the homepage fresh automatically.
Results
- 70% of new bookings now self-serve online
- Average client spend up 22%
- 8+ hours per week saved on admin
